FORMER SID LEE BBDO CREATIVE DIRECTOR JOINS I.D.E.A. AS SVP/EXECUTIVE CREATIVE DIRECTOR

Beth Wilkinson // Aug 29 // Press

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Creative department expands with acquisition of production company 4120

Integrated marketing agency i.d.e.a. today announced the addition of veteran creative director Daniel Andreani, who will join the company as senior vice president/executive creative director. In that role, Andreani will oversee i.d.e.a.’s creative discipline, providing strategic guidance for clients and artistic direction for the team.

Andreani brings more than 20 years of design experience to i.d.e.a., having most recently served as creative director of McKee Wallwork & Company in Albuquerque, New Mexico. There he worked on brands such as Maglite Flashlights, Mr. Rooter Plumbers and Pimentel Handmade Guitars. His work has garnered awards from Communication Arts, Cannes Lions and ONE Show.

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