great matters

Fresh Off the Boat

The lure of the ocean is strong for many landlubbers. In fact, it’s scientifically proven to boost happiness in human beings.... read more

10 Reasons To Attend Social Fresh WEST

When it comes to attending Social Fresh WEST, you probably don’t need much, if any, convincing – we just felt like throwing out some of the perks that come along... read more

Celebrity Client Interview

Agency account executives have the very special privilege of holding client relationships in their hands. At ... read more

4½ Easy Ways to Update Your 9-to-5 Fashion for Fall

Leaves are changing, the air smells of pumpkin spice and everything nice, and San Diego is suddenly enamored with the idea of sweaters and scarves and all things autumn.... read more

Working at i.d.e.a. Behind "The Wall"

“…I am the shield that guards the realms of men. I pledge my life and honor to the Night's Watch, for this night and all the nights to come." ―The Night's Watch oath... read more

24 Hours On The Job: ECD Daniel Andreani

I’m a broken record.I always find myself saying, "It’s in our name what we do best".... read more

New Home, New Possibilities

Earlier this summer, i.d.e.a. made a bold move and acquired FortyOneTwenty, a San Diego-based video production company started 7 years ag... read more

Making Global Friends

In the nearly ten years I have been a member of PRSA's Counselors Academy (a special section for agency owners and leade... read more


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